SIDE STREET TO MAIN STREET
BUSINESS & LEADERSHIP DEVELOPMENT PROGRAM
Sponsored by: The Middlesex County Chamber of Commerce
Facilitated by: The Essex Group
Funded by: Aetna, Inc.
Side Street to Main Street Brochure
Registration for 2016/2017 - Class 20 Mandatory Program Orientation & Application Submission
Side Street to Main Street Graduation Ceremony April 19, 2016
Mary Tauanuu, Graduate of Side Street to Main Street Program Class 19 with Larry McHugh, Chamber President
Floyd W. Green, III, Vice President of Community Relations & Urban Marketing, Aetna Inc., Program Sponsor
Jim Jackson, The Essex Group, Program Facilitator
Faith Jackson, Director of Equal Opportunity and Diversity Management, City of Middletown
Christopher (Chris) Montross, Senior Director, Corporate Community Investments/Employee Programs, Aetna Inc., Program Sponsor
In 1996, there were very few minority owned businesses in Middlesex County. At the urging of the Middlesex County NAACP, the Middlesex County Chamber of Commerce created the Side Street to Main Street Business & Leadership Development Program, and sought the financial support of Aetna, Inc., who has generously funded and supported the Program ever since.
Now entering its 19th year, the Side Street to Main Street Business & Leadership Development Program, is a one year long entrepreneurial and business development course, with a rigorous curriculum, designed to assist minority small business owners in the community, who have not had formal business training, to become more successful by developing the attitudes, skills and qualities necessary for effective business ownership and success, taking them from the Side Street to the Main Street of the business community. Since the inception of the Program in 1997, over 226 people have graduated from the Side Street to Main Street Business & Leadership Development Program, and it has been a most successful and effective way in which we have encouraged the development and growth of small, minority-owned businesses, which are now part of the central fabric of the Middlesex County business community.
Beginning with 16 facilitated, interactive 3 to 4 hour weekly work sessions, two hours of outside reading and written homework for each hour of the weekly group sessions, the Program is designed to build skills, explore the true entrepreneurial interests of each person, by producing a formal, compelling and operational version of their business and financial plans. Quarterly follow-up sessions reinforce the process so that participants meet with their expert business facilitators over the course of one full year.
Admission to the Program is competitive. Each Fall, new Applicants must attend a Mandatory 3-4 hour Program Orientation and complete a detailed Application. The top 16 qualified Applicants are admitted to the Program. Although open to any Connecticut minority business, priority is given to Middlesex County minority businesses.
Classes are held at the Chamber offices, 393 Main Street, Middletown. The fee for this Program is normally over $5,000 per participant, but because Aetna, Inc. provides a generous Grant, there is no charge for qualified participants.
Taught by The Essex Group Facilitator, JIM JACKSON, the Side Street to Main Street Business & Leadership Development Program has won a number of awards since its first Program began in 1997/1998.
The 1998 Middlesex County NAACP Business Award for the Side Street to Main Street Business & Leadership Development Program was the first NAACP Business Award to any state Chamber of Commerce.
The U.S. Small Business Administration’s Office of Advocacy honored the Side Street to Main Street Business & Leadership Development Program with the Vision 2000 Award as the State Model of Excellence for Minority Business Development.
In 2006, The Middlesex County NAACP’s Annual Business Award was renamed the Lawrence D. McHugh Business Award in recognition of Middlesex County Chamber of Commerce President, Larry McHugh’s ongoing commitment to minority business development. The first recipients of the renamed award were: Aetna, Inc. for their funding and support of the Side Street to Main Street Business & Leadership Development Program.
Jim Jackson and David Bohy of The Essex Group for designing and facilitating the Side Street to Main Street Business & Leadership Development Program.
In 2007, the U.S. Small Business Administration gave its Connecticut Minority Small Business Champion Award to Jim Jackson for his work on the Side Street to Main Street Business & Leadership Development Program.
In 2011, the Side Street to Main Street Business & Leadership Development Program was presented with a Celebrate Connecticut! Award by the Connecticut Economic Resource Center (CERC), along with a Statement of Recognition from Governor Dannel P. Malloy, for commitment and service, promoting economic development in the State of Connecticut.
In 2012, the Side Street to Main Street Program was again honored by the Middlesex County NAACP at their annual Membership and Freedom Fund Dinner and presented with a Community Service Award “In Gratitude for Providing Entrepreneurial and Business Development Course Designed to Assist Minority Small Business Owners in Middlesex County.”
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